Kodak dominated the photographic scene for over 100 years. Almost everyone used their films and the phrase “a Kodak moment” meaning a photo opportunity was well known. What happened since then has become a story of failure and missed opportunities ending with Kodak filing for bankruptcy in 2012. Kodak had not kept up with digital technology. Yet it was a Kodak engineer, … Continue reading A “Kodak” Moment!!
Having a look at my Flickr photo sharing statistics recently had a few surprises for me. Because the pictures that have a great audience early on often fade into obscurity. Instead, its the slow seller with a few looks a week that seems to build and build into an evergreen product. And when you analyse their appeal, usually the are an ordinary photo of an … Continue reading Soaring Ideas Sell!
Yesterday an email flitted across my screen from ‘Tools for the Mind’. Now this is not a bargain outlet for brain-surgeons’ instruments, rather it is an emporium of management ideas. And one they were championing was the ‘blue ocean strategy’. Far from being some policy from the Cold War, this is a methodology to grow your business. In essence, most organisations live in a crowded … Continue reading Life in the Blue Ocean